DIGITAL MARKETING COURSE
Digital Marketing Course offline in Karnal.
Embark on your journey to mastery with our comprehensive offline Digital Marketing Course in Gharaunda , Karnal. Delve deep into the main pillars of digital marketing, including SEO strategies, website development, lead generation techniques, PPC campaigns, and Facebook advertising tactics. Our expert-led training ensures you gain invaluable skills and practical knowledge to excel in the dynamic digital landscape. Join us and take the first step towards becoming a proficient digital marketer. Upon completion, you’ll receive an ISO 9001:2015 authorized certificate , validating your expertise in this dynamic field.
- Module 1: Introduction to Digital Marketing
- Module 2: Website Design and Development
- Module 3: Search Engine Optimization (SEO)
- Module 4: Content Marketing
- Module 5: Social Media Marketing
- Module 6: Email Marketing.
- Module 7: Pay-Per-Click (PPC) Advertising
- Module 8: Affiliate Marketing
- Module 9: Influencer Marketing
- Module 10: Online Advertising and Budgeting
- Module 11: Digital Marketing Trends and Future Outlook
Chapters
MODULE- 1&2
Module 1: Introduction to Digital Marketing
1.1. What is Digital Marketing?
1.2. Importance of Digital Marketing
1.3. Evolution of Digital Marketing
1.4. Digital Marketing vs. Traditional Marketing
Module 2: Website Design and Development
2.1. Basics of Website Design
2.2. User Experience (UX) Design
2.3. Mobile Responsiveness
2.4. Content Management Systems (CMS)
2.5. Website Analytics
MODULE - 3&4
Module 3: Search Engine Optimization (SEO)
3.1. Introduction to SEO
3.2. Keyword Research
3.3. On-Page SEO
3.4. Off-Page SEO
3.5. Technical SEO
3.6. SEO Tools and Analytics
Module 4: Content Marketing
4.1. Content Strategy
4.2. Blogging
4.3. Content Creation
4.4. Content Distribution
4.5. Content Marketing Metrics
MODULE -5,6 &7
Module 5: Social Media Marketing
5.1. Social Media Platforms Overview
5.2. Social Media Strategy
5.3. Content Creation and Scheduling
5.4. Social Media Advertising
5.5. Social Media Analytics
Module 6: Email Marketing
6.1. Email Marketing Fundamentals
6.2. Building an Email List
6.3. Email Campaign Creation
6.4. Email Automation
6.5. Email Marketing Metrics
Module 7: Pay-Per-Click (PPC) Advertising
7.1. Introduction to PPC
7.2. Google Ads (formerly AdWords)
7.3. Bing Ads
7.4. Display Advertising
7.5. Remarketing and Retargeting
7.6. PPC Analytics
MODULE -8,9,10
8.1. What is Affiliate Marketing?
8.2. Affiliate Marketing Networks
8.3. Affiliate Program Management
8.4. Affiliate Tracking and Analytics
Module 9: Influencer Marketing
9.1. Influencer Marketing Strategy
9.2. Identifying Influencers
9.3. Collaborations and Campaigns
9.4. Measuring Influencer Marketing ROI
Module 10: Online Advertising and Budgeting
10.1. Setting Digital Marketing Budgets
10.2. Cost Models (CPC, CPM, CPA)
10.3. Ad Campaign Optimization
10.4. A/B Testing and Split Testing
Module 11: Digital Marketing Trends and Future Outlook<br />
13.1. Emerging Technologies
13.2. Voice Search and AI
13.3. Social Media Trends
13.4. Future of Digital Marketing
